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Discovery & Concept

Now that I've learned all about your ideas, wishes, & goals, you'll be sent a Concept Presentation that will show the Creative Direction of the project - this includes a mood board, colours, and the inspiration behind some of the design decisions. 

If somethings not quite right, we’ll work together until you feel totally in love !

Creating your Designs

Based on our approved concept, I'll go ahead and start working. Once it's all complete, you'll be sent a Design Presentation showcasing your  designs! You'll have the opportunity to look over this and give feedback.

 

Fingers crossed, you totally love it all, but there's the chance to make small changes to ensure you're 100% happy!

The Final Step!

When everything has been approved, I’ll spend some time finalising any details and exporting the files. Once the remainder of your payment is paid, your final files will be sent via Google Drive and organised into handy folders.

 

Now you can implement your new branding, pop the bubbly, and spend some time celebrating - yay!    

Starter Package

Our smallest package is perfect for small businesses just starting out who want their brand to be unique but don’t have the budget for a full Branding Package yet.

It makes sure all your basic design elements are covered, and you have a memorable and cohesive brand that’s totally unique to you & your business!

The Starter Package Includes:

Brand Questionnaire:

I’ll get to know all about your business ideas, and your own personal goals & design preferences.

Starter Logo Suite:
Main Logo & Alternative Logo

Brand Style Guide:
-  Start Up Brand Identity
-  Start Up Target Audience
-  Brand Colours
-  Brand Fonts
-  Your Brand Elements & How to Use Them

  • Logo Suite - Main Logos, Alternative Logos, Sub Logos, & Brand Marks.
     

  • Brand Colours & Typography - Colours and font choices to use throughout your branding.
     

  • Brand Style Guide - Included in Starter Packages that include a basic outline of your branding including colours & fonts.
     

  • Branding Guidelines - The A-Z of your brand, including everything in the Style Guide and  a deeper look into your target audience, brand identity, copywriting tips & so much more.

  • Starter Package -  includes a simplified Brand Questionnaire, Start Up Logo Suite,  & Brand Style Guide which includes brand colours, fonts, and other information to keep your branding cohesive.
     

  • Full Design Package -  includes in depth Brand Questionnaire, Full Logo Suite,  Brand Guidelines, and additional design elements including Icons, a Brand Pattern, and social media templates.
     

  • Custom Packages - add on packages designed for businesses that have specific elements in mind, such as print, packaging, and extra social designs like custom gifs!

Branding Design

  • Starter Package -  includes a simplified Brand Questionnaire, Start Up Logo Suite,  & Brand Style Guide which includes brand colours, fonts, & information to keep your branding cohesive.
     

  • Full Design Package -  includes in depth Brand Questionnaire, Full Logo Suite,  Brand Guidelines, and additional elements including Icons, Patterns, and social media templates.
     

  • Custom Packages - add on packages designed for businesses that have specific elements in mind, such as print, packaging, and extra social designs like custom gifs!

Digital & Social

  • Custom Gifs 

  • Instagram Highlight Icons

  • Social Media Templates, including post, story, and highlight templates

  • Premade Social Posts

  • Social Media Content Design, including product illustration & typography

  • Banner Design for Socials

  • Brand Marks/Brand Identifiers

  • Patterns 

  • Illustration for web & online

Print & Packaging

  • Stationery Design, including Washi Tapes, Stickers & Sticker Sheets,  Pins, Keyrings, Notepads, & more!

  • Product Label Design

  • Product Packaging Design

  • Pattern Design for tissue paper etc.

  • Mailer/Box Design

  • Thank You Cards

  • Business Cards

  • Loyalty Cards 

  • Illustration for Print, including prints & art work, or designs for thank you cards & post cards

FAQ: Why is the deposit non-refundable?

Designers often require a non-refundable deposit to ensure if a client cancels last minute, they have some income secured in case they're unable to fill the design slot last minute. 

It's not a concreate rule though, and designers will always keep in mind the personal circumstances of the client when making this decision. You'll have the chance to read and sign a contract before any payments take place.

Sofini Design Christmas Card illustration reading 'Wishing You a Very Merry Christmas' with illustrations including mistletoe, candy canes, sweets, and a cracker.
Sofini Design Christmas Card reading 'Ho Ho Ho' in green in a cute illustration typography style with sparkles around, and a pink background.

Shop the Christmas Card Collection on Thortful.com!

Sofini Design Christmas Card illustration reading 'Merry Eat All The Chocs Day' with cute illustrations of christmas sweets in pinks, oranges, and blues.
Sofini Design Christmas Card reading 'it's the most wonderful time of the year' showing an illustration of a table at christmas time with a cute cat, board games, crackers, and a christmas tree in the background.
Sofini Design Christmas Card reading 'Christmas News, A Cracking Success' depicting different fictional news stories and cute illustrations.

Get in touch!

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